They started with the finest socks, handcrafted in а small family-run atelier in the Lombardy region of Northern ltaly. The best natural materials and artisanal handmade quality combine to create а collection of the warmest and cosiest socks available.
They use only natural materials including alpaca wool, organic cotton, biological hemp and natural linen. Not to use any synthetic components was a choice and they believe that it is better for our health and for the environment. They rather would wear socks that are comfortable, breathable, anti-allergenic, anti-bacterial, naturally flame resistant and suitable for everyone than sacrifice those qualities for making products that are cheaper to produce.
That's why they are paying close attention to the quality of the raw materials used, low harmfulness of the dyes and the limitation and recyclability of packaging, minimising waste.
The wool (sheep and alpaca) for their products is washed on-site in Italy with water only without any use of chemicals and spun in a Venetian artisan company. This preserves anti-bacterial properties of the wool and makes it odour resistant. Wool keeps its insulating properties even while wet and dries quickly.